News That’s Actually Relevant
In PDP Mobile, we added targeting for news and announcements so notifications go only to the people who need them: by building, role, priority, and with scheduled publishing.
In PDP Mobile, we added targeting for news and announcements so we don’t get the usual “why am I getting a push about an incident in the next building?”
Now the logic is: — incident in building No. 3 → notification only to residents of that building — road repairs near the complex → all buildings get the news
We added targeting by buildings and roles so content goes exactly where it’s needed. We also added 5 priority levels: from informational to critical — when a push is no longer “for later” but “look at this now”.
We also implemented scheduled publishing: you can prepare an announcement on Friday and publish it on Monday without manual follow-up. And yes, there’s a view counter — we can look at analytics and see which messages people actually read to the end.
In short: less noise, more precise notifications. In the age of personalization and smart feeds, that’s a must.